What About Us, the debut manufacturing from Pastor Emmanuel Iren of Celebration Church Worldwide, has joined the unique N100 million membership on the Nigerian field workplace, turning into the seventh movie of 2024 to succeed in this milestone.
In keeping with the Nigerian Field Workplace, the movie has grossed N99.9 million up to now, with N6.3 million added between August 3-5, bringing its complete to N85.2 million at that time.
In its opening weekend, What About Us grossed N24.6 million following its premiere on July 12, 2024.
The movie marks the manager manufacturing debut of Emmanuel Iren, who can be the lead pastor of Celebration Church Worldwide.
Distributed by Filmoneng, What About Us was the highest-grossing movie in its opening weekend, from July 12-14, 2024. Emmanuel Iren, credited with the story, serves as the manager producer, whereas the screenplay was written by Ife Olujuyigbe and directed by Kayode Kasum. Bisola Badejo and Tochukwu Macdonald Sunday co-produced the movie, which is a undertaking of Narrative Leisure Manufacturing, an organization related to Iren.
What to know
The movie’s narrative facilities on a pair grappling with the challenges of their marriage, which is additional strained when a brand new couple strikes in subsequent door. The plot thickens because the spouse kinds a troubling bond with the neighbor’s husband. The movie includes a robust forged together with Uzor Arukwe, Folu Storms, Kunle Remi, Teniola Aladese, Aeyi Awolowo, Marycolette Unamka, and Atlanta Bridget Johnson.
Given the robust marketplace for Nollywood movies and the observe document of these concerned in What About Us, the movie is well-positioned for continued monetary success. Director Kayode Kasum is thought for his field workplace achievements, together with his movies grossing over N1 billion on the Nigerian field workplace as of April.
His 2019 movie Sugar Rush turned the fourth highest-grossing Nigerian movie of all time, and his latest work Ajosepo crossed the N250 million mark earlier this yr.
The presence of Kunle Remi, considered one of Nigeria’s top-grossing actors in 2023, provides important star energy to What About Us, contributing to its robust efficiency and sure guaranteeing its continued success.
The improved efficiency of Nollywood movies this yr is highlighted by a big rise in each cinema admissions and field workplace income throughout the first half of 2024. Admissions have elevated by 63% in comparison with the identical interval in 2023, with 619,441 tickets offered this yr towards 380,225 final yr. Correspondingly, field workplace income has surged by 148%, from N900 million in 2023 to N2.2 billion in 2024. Nollywood movies now characterize 51.7% of complete admissions and account for 48.2% of complete field workplace income.
This constructive trajectory means that 2024 may very well be a record-breaking yr for Nollywood, relying on the efficiency of movies slated for launch within the fourth quarter and December. To date, the Nigerian field workplace has amassed N6 billion in income, with the common ticket value standing at N3,900.
