FirstBank, the West African premier monetary establishment and monetary inclusion providers supplier pronounces its steady VISA Cross Border and Summer time marketing campaign in partnership with VISA.
The marketing campaign, which commenced on 1 April 2024, is ready to run till 31 August 2024 as a rewarding initiative for present VISA Gold and VISA Infinite cardholders and potential prospects.
All through the marketing campaign, 502 fortunate Visa Infinite and Visa Gold cardholders will win $50 reward vouchers. 2 cardholders will take pleasure in an all-expense-paid journey for 2 to the Olympic Video games in Paris, France.
The promo affords a superb alternative for cardholders to benefit from the premium advantages of utilizing their FirstBank VISA playing cards whereas standing an opportunity to win improbable rewards.
To qualify for this thrilling supply, Visa Infinite and Visa Gold cardholders should spend $500 and above in at the very least six transactions throughout the marketing campaign interval.
Talking on the promo Chuma Ezirim, the Group Govt E-Enterprise and Retail Merchandise, FirstBank stated, “We’re excited to reward our loyal prospects and customers of FirstBank Visa Infinite and Visa Gold playing cards, while additionally welcoming new prospects by means of this marketing campaign.
This promo underscores our dedication to reward our prospects with modern and impactful choices designed to boost their banking expertise.
“We respect Visa for the partnership as we ship worth and create memorable experiences for our prospects.”
The FirstBank Visa Gold card is a world premium bank card issued in partnership with Visa Worldwide. It’s a US Greenback-denominated card secured by chip and PIN expertise, making certain each comfort and safety for customers.
However, the FirstBank Visa Infinite card is the top of the Visa card vary, focused at Excessive-Web-Price People. This card affords a rare choice of unique journey, eating, buying, and life-style alternatives, offering unparalleled advantages to its holders.
About FirstBank
First Financial institution of Nigeria Restricted “FirstBank”, established in 1894, is the premier financial institution in West Africa, one of many main monetary inclusion service suppliers in Africa, and a digital banking big.
FirstBank’s worldwide footprints lower throughout three continents- Africa, Europe and Asia, with FirstBank UK Restricted in London and Paris; FirstBank in The Democratic Republic of Congo, The Gambia, Guinea and Sierra Leone; FBNBank in Ghana and Senegal; and a FirstBank Consultant Workplace in Beijing, China. All of the subsidiary banks are totally registered by their respective Central Banks to offer full banking providers.
Moreover offering home banking providers, the subsidiaries additionally have interaction in worldwide cross-border transactions with FirstBank’s Non-Nigerian Subsidiaries and the consultant workplaces in Paris and China facilitate commerce flows from Asia and Europe into Nigeria and different African international locations.
For 130 years, FirstBank has constructed an excellent fame for strong relationships, good company governance, and a robust liquidity place, and has been on the forefront of selling digital fee within the nation with over 13 million playing cards issued to prospects (the primary financial institution to attain such a milestone in Nigeria).
FirstBank has continued to make vital investments in expertise, innovation and transformation, and its cashless transaction drive has been steadily accentuated with virtually 23 million lively FirstBank prospects signed up on digital channels together with the USSD Fast Banking service by means of the nationally famend *894# Banking code.
With over 42 million buyer accounts (together with digital wallets) unfold throughout Nigeria, UK and sub-Saharan Africa, the Financial institution gives a complete vary of retail and wholesale monetary providers by means of greater than 800 enterprise workplaces and over 233,500 agent areas unfold throughout 772 out of the 774 Native Authorities Areas in Nigeria.
Along with banking options and providers, FirstBank gives pension fund custody providers in Nigeria by means of First Pension Custodian Nigeria Restricted and nominee and related providers by means of First Nominees Nigeria Restricted.
FirstBank’s dedication to Variety is proven in its insurance policies, partnerships and initiatives resembling its workers’ ratio of feminine to male (about 39%:61%; and 32% girls in administration) in addition to the FirstBank Ladies Community, an initiative that seeks to handle the gender hole and improve the participation of girls in any respect ranges inside the organisation.
As well as, the Financial institution’s membership of the UN Ladies is an affirmation of a deliberate coverage that’s in line with UN Ladies’s Ladies Empowerment’s Rules (WEPs) – Equal Alternative, Inclusion, and Nondiscrimination.
For six consecutive years (2011 – 2016), FirstBank was named “Most Priceless Financial institution Model in Nigeria” by the globally famend The Banker Journal of the Monetary Occasions Group and “Greatest Retail Financial institution in Nigeria” eight instances in a row, 2011 – 2018, by the Asian Banker Worldwide Excellence in Retail Monetary Companies Awards.
Notably, in 2022, the Financial institution took a protracted stride on its progress trajectory with the Financial institution’s Viability and Lengthy-Time period Issuer Default Scores upgraded to ‘B’ from ‘B-‘ (with Outlooks Secure) by Fitch, a number one world ranking company. This is a sign of the Financial institution’s sturdy inner capital era and corresponding recession of its dangers to capitalisation.
Fitch additionally upgraded the Financial institution’s Nationwide Lengthy-Time period Scores to ‘A (nga)’ from ‘BBB (nga)’, to replicate its improved creditworthiness relative to that of different issuers in Nigeria. Moreover, the High 100 African Financial institution rankings 2022 launched by The Banker Journal revealed FirstBank’s rating as primary in Nigeria by way of General Efficiency, Profitability, Effectivity and Return on Danger.
Different laudable feats in 2022 embody FirstBank’s worldwide recognitions on main indices by Euromoney Market Leaders, an unbiased world evaluation of the main monetary service suppliers the place FirstBank was topped:
Market Chief: (tier-1 recognition) in Company and Social Duty (CSR),
Market Chief: (tier -1 recognition) Environmental, Social and Governance (ESG),
Extremely Regarded: in Company Banking and Digital Options,
Notable: in SME Banking.
Additionally, in 2022 Worldwide Finance Journal named the Financial institution “Most Revolutionary Banking Product in Nigeria” and “Greatest Retail Financial institution in Nigeria”. FirstBank was additionally awarded “Greatest Company Banking Western Africa, 2022” and “Greatest CSR Financial institution Western Africa, 2022’’ by World Banking and Finance Journal. Different notable awards in FirstBank coffers embody: “Greatest Financial institution in Nigeria” by World Finance journal – fifteen instances in a row; “Greatest Non-public Financial institution in Nigeria-2021” awarded by World Finance journal; “Greatest Web Banking Nigeria” and ‘’Greatest CSR Financial institution Africa’’ by Worldwide Enterprise Journal.
In 2023, FirstBank has obtained notable awards together with “Greatest Non-public Financial institution for Sustainable Investing in Africa 2023” by World Finance Awards; “Greatest Sustainable Financial institution in Nigeria 2023” by Worldwide Traders Awards; “Greatest Bespoke Banking Companies in Nigeria 2023” by Worldwide Traders Awards; “Greatest Monetary Inclusion Service Supplier in Nigeria 2023” by Digital Banker Africa; and “African Financial institution of the Yr” by African Management Journal; ’’Greatest Company Financial institution in Nigeria 2023’’ by Euromoney Awards and ‘’Most Revolutionary Banking Model – Nigeria 2023’’ by World Manufacturers Award.
Different laudable feats in 2023 embody FirstBank’s worldwide recognitions on main indices by Euromoney Market Leaders, an unbiased world evaluation of the main monetary service suppliers the place FirstBank was topped:
Market Chief: (tier-1 recognition) in Company Banking,
Market Chief: (tier -1 recognition) in Digital Options,
Extremely Regarded: Company and Social Duty (CSR),
Extremely Regarded: Environmental, Social and Governance (ESG),
Notable: in SME Banking.
Considerably, FirstBank’s World Credit score Ranking was A+ with a optimistic outlook whereas rankings by Fitch and Normal & Poor’s had been A (nga) and ngBBB+ respectively each with Secure outlooks as at September 2023.
FirstBank maintained the identical degree of worldwide credit score rankings with the sovereign; a milestone that was achieved in 2022 for the primary time since 2015.
Our imaginative and prescient is ‘To be Africa’s Financial institution of first selection’ and our mission is ‘To stay true to our identify by offering the very best monetary providers potential. This dedication is anchored on our core values of EPIC – Entrepreneurship, Professionalism, Innovation and Buyer-Centricity.
Our strategic ambition is ‘To ship accelerated progress in profitability by means of customer-led innovation and disciplined execution and our model promise is all the time to ship the final word “gold normal” of worth and excellence to place You First in each respect.
